(10 Reviews)
Preethi Appu
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About
With 12+ years of global experience in Market Research, Competitive Intelligence, and Strategic Insights, I’ve built a career at the intersection of data, storytelling, and strategic decision-making. I’ve partnered with cross-functional teams and leadership across North America, Europe, Asia, and Africa to deliver actionable insights driving growth, differentiation, and market impact. I’ve led multi-country research programs—market, product, competitor, and user studies—translating qualitative and quantitative data into strategies for product launches, market entry, GTM plans, and partnerships. At Yara International, Lyft, and Capgemini, I executed market intelligence, competitive research, and win-loss programs that shaped product positioning and sales strategies. I also leverage AI tools to enhance research efficiency, trend identification, and insight generation, staying at the forefront of innovation.
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What client say
Sarah Johnson
Session Date: October 15, 2024
Excellent consultation! Matin provided clear guidance on our React architecture and helped us optimize our application performance. His expertise in frontend development is outstanding, and he explained complex concepts in an easy-to-understand way.
Matin Rahnama
ConsultantThank you, Sarah! It was great working with you and your team. Im glad the optimization strategies helped improve your applications performance. Feel free to reach out anytime if you need further assistance!
Sarah Johnson
Session Date: October 15, 2024
Excellent consultation! Matin provided clear guidance on our React architecture and helped us optimize our application performance. His expertise in frontend development is outstanding, and he explained complex concepts in an easy-to-understand way.
